Your Public Relations and Communications Community
in Southern Arizona

Programs & Events

PRSA Southern Arizona Chapter

2014 Calendar

2014 Professional Development Series

Programs in the 2014 Professional Development Series are specially designed for Southern Arizona Chapter members and communications professionals to hone talents and to meet evolving industry demands. This unique approach highlights the tried and true four-step process utilized to create successful, effective communications: Research, Planning, Implementation and Evaluation (RPIE). Each program includes a presentation as well as an interactive component to keep you updated on the latest industry tactics, tips and trends.


Date Title Guest Speaker Location Time
Tuesday, May 27 Planning & Strategic Thinking: "State of the PR Industry; What It Means for Business Communications."

Jerry Swerling,

USC Annenberg School for Communication & Journalism;

Professor of Professional Practice and Director of Public Relations Studies; Director, Strategic Communication and Public Relations Center

Arizona Inn 11:45 am - 1:15 pm
Tuesday, June 24 Summer Happy Hour Everyone! TBA TBA
July No meeting/program -- -- --
Tuesday, August 26 Implementation: Reach Your Target Audiences with the Latest Tactics and Trends TBA Arizona Inn 11:45 am - 1:15 pm
Tuesday, September 23 Ethics presentation TBA Arizona Inn 11:45 am - 1:15 pm
Tuesday, October 21 IMPACT Awards Ceremony   TBA TBA
Tuesday, November 18 Evaluation: Measuring the Results/Outcomes of New PR Tactics TBA Arizona Inn 11:45 am - 1:15 pm

Tuesday, December 18


Mingle Bells! Chapter members, communications partners & guests.


5:30 pm - 7:30 pm

Tuesday, January 28


Start the New Year Off Right: Evaluating the Effectiveness of Your Website

Chapter Annual Meeting: Introduction of 2014 Board of Directors

Tim Calaway, Web Strategist, Anchor Wave Internet Solutions

Arizona Inn

11:45 am - 1:15 pm

Tuesday, February 25

Research: Using Market Research to Inform Strategy and its Transformation in the Digital Age Chris Baker, MBA, Vice President of Market Research, Strongpoint Marketing Arizona Inn 11:45 am - 1:15 pm
Tuesday, March 25 Media Panel: Getting the Word Out in Today's Electronic World Tom Burke, KGUN/CW58 News Director; Michael Chihak, AZPM News Director; Michelle Germano, KOLD/KMSB News Director; Cathie Batbie-Loucks, KVOA-TV News Director Arizona Inn 11:45 am - 1:15 pm
Tuesday, April 22

Topics: $500M case study; APR Accreditation; APR Chapter member recognition; PRSA leadership roles

Katie Coates, APR, PRSA Western District Chair Arizona Inn 11:45 am - 1:15 pm


2014 Important Deadlines

Southern Arizona Chapter

Deadline Title
Fri., May 23 by noon May 27 Chapter Luncheon & Program: Guest Speaker Professor Jerry Swerling, USC Annenberg School for Communication & Journalism. Registration.


PRSA National Events

Deadline Title
Tues., June 17 PRSA Board Service/Leadership Roles nominations/self-nominations


2015 Important Deadlines


PRSA Western District Events


Deadline Title

2015 PRSA Western District Conference: Los Angeles | March 19 - 21, 2015 | PRSALA.ORG


Your Sponsorship Here
Mailing List Sign Up
Contact Us
Follow Us