Your Public Relations and Communications Community
in Southern Arizona

Programs & Events

PRSA Southern Arizona Chapter

2014 Calendar

2014 Professional Development Series

Programs in the 2014 Professional Development Series are specially designed for Southern Arizona Chapter members and communications professionals to hone talents and to meet evolving industry demands. This unique approach highlights the tried and true four-step process utilized to create successful, effective communications: Research, Planning, Implementation and Evaluation (RPIE). Each program includes a presentation as well as an interactive component to keep you updated on the latest industry tactics, tips and trends.


Date Title Guest Speaker Location Time
June and July No luncheon/programs -- -- --
Tuesday, August 26 Implementation: "The 5 Key Steps to Change Your Online Marketing Strategy from Wall Flower to Queen (or King)!" Registration

Dale Dillon & Michael Gray; Online Biz Smarts Social Media and Online Marketing

Presenter bios

Arizona Inn 11:45 am - 1:15 pm
Friday, September 12

PR101 Workshop and Registration

Hosted by PRSA Southern Arizona Chapter

Topics and presenters Community Foundation for Southern Arizona 9:00 a.m. - noon
Tuesday, September 23 Evaluation: Measuring the Results/Outcomes of New PR Tactics Jodi Horton, APR, Fellow PRSA Arizona Inn 11:45 am - 1:15 pm
Tuesday, October 21 IMPACT Awards Ceremony Emcee to be announced Stillwell House & Garden 5:00 pm - 7:00 pm
Tuesday, November 18 TBA TBA Arizona Inn 11:45 am - 1:15 pm

Tuesday, December 18


Mingle Bells! Chapter members, communications partners & guests.


5:30 pm - 7:30 pm

Tuesday, January 28


Start the New Year Off Right: Evaluating the Effectiveness of Your Website

Chapter Annual Meeting: Introduction of 2014 Board of Directors

Tim Calaway, Web Strategist, Anchor Wave Internet Solutions

Arizona Inn

11:45 am - 1:15 pm

Tuesday, February 25

Research: Using Market Research to Inform Strategy and its Transformation in the Digital Age Chris Baker, MBA, Vice President of Market Research, Strongpoint Marketing Arizona Inn 11:45 am - 1:15 pm
Tuesday, March 25 Media Panel: Getting the Word Out in Today's Electronic World Tom Burke, KGUN/CW58 News Director; Michael Chihak, AZPM News Director; Michelle Germano, KOLD/KMSB News Director; Cathie Batbie-Loucks, KVOA-TV News Director Arizona Inn 11:45 am - 1:15 pm
Tuesday, April 22

Topics: $500M case study; APR Accreditation; APR Chapter member recognition; PRSA leadership roles

Katie Coates, APR, PRSA Western District Chair Arizona Inn 11:45 am - 1:15 pm
Tuesday, May 27 Planning & Strategic Thinking: "State of the PR Industry; What It Means for Business Communications."

Jerry Swerling,

USC Annenberg School for Communication & Journalism;

Professor of Professional Practice and Director of Public Relations Studies; Director, Strategic Communication and Public Relations Center

Arizona Inn 11:45 am - 1:15 pm
Tuesday, June 17

Big C Membership Mixer hosted by AAF Tucson/Ad2 Tucson


Chapter members, communications partners & guests.

Hotel Congress, Copper Hall

5:30 p.m. - 7:30 p.m.


2014 Important Deadlines

Southern Arizona Chapter

Deadline Title
Fri., July 11 by 5:00 p.m. 2014 IMPACT Awards Early Bird Entry Submissions Online Entry Payment
Fri., August 22 August Chapter Luncheon & Program | Tuesday, August 26, 2014 |11:45 a.m. - 1:15 p.m. | Arizona Inn | Tucson, AZ | Registration


PRSA National Events

Deadline Title

None at this time.


2015 Important Deadlines

PRSA Western District Events


Deadline Title

2015 PRSA Western District Conference: Los Angeles | March 19 - 21, 2015 | PRSALA.ORG Save the Date!


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